How a makeup artist turned hair loss into a global beauty empire
In short: Patrick Simondac, known as Patrick Starrr, transformed personal insecurity into a signature aesthetic. After losing his hair at age 14, he adopted turbans as a coping mechanism, only to turn them into an iconic element of his brand. Today, he is a mogul bridging digital influence with major retail success.
Born in 1989 to Filipino immigrant parents in Orlando, Florida, Patrick Simondac initially navigated a conventional path, working in a makeup store after high school. His pivot to digital stardom began in February 2013 with his first YouTube upload. His makeup tutorials quickly gained traction, propelling him into collaborations with high-profile celebrities including Kim Kardashian, Katy Perry, and Madelaine Petsch. This rapid ascent was punctuated by industry recognition, notably winning the Beauty category at the 2017 Streamy Awards and the Fashion category at the 9th Streamy Awards in 2019.
Starrr’s influence extends far beyond content creation into tangible business ventures. In 2017, he launched a makeup line with MAC Cosmetics, followed by a clothing collection in 2021 and a partnership with Disney in 2020. He also co-founded the brand One/Size, which is owned by Luxury Brand Partners and expanded into Southeast Asian markets in 2020. His professional footprint includes hosting the podcast Say Yas to the Guest and serving as a guest judge on Drag Race Philippines, where his own beauty products are featured as part of the prize package.
Despite his immense success, Starrr remains deeply connected to his identity and community. As an openly gay influencer, he actively supports businesses catering to the LGBTQ+ population. His personal journey with hair loss remains central to his public persona; while he now feels confident without hair, he continues to wear his signature turbans as a deliberate, iconic component of his online identity. By 2026, his reach had solidified with approximately 4.1 million Instagram followers and 4.78 million YouTube subscribers, cementing his status as a significant figure in the modern beauty landscape.
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- Summary by Intellect · source: Patrick Starrr
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