Why the 2002 big-budget adaptation of I Spy became a notorious box-office failure

Why the 2002 big-budget adaptation of I Spy became a notorious box-office failure
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In short: When the classic 1960s television series I Spy was reimagined as a high-stakes buddy comedy in 2002, expectations were high. Starring Eddie Murphy and Owen Wilson, the film aimed to launch a new franchise. Instead, it became a critical and financial disaster, marking a difficult year for its lead actor.

The 2002 film I Spy, directed by Betty Thomas, attempted to modernize the premise of the original 1960s television series. The plot follows Special Agent Alex Scott, played by Owen Wilson, who recruits a civilian middleweight boxing champion, Kelly Robinson, portrayed by Eddie Murphy, to recover a stolen stealth fighter known as the Switchblade from an arms dealer in Budapest. Despite the high-concept premise involving international espionage and advanced gadgets, the film struggled to resonate with audiences or critics.

The production faced significant financial hurdles, ultimately becoming a box-office bomb. With a production budget of $70 million, the film only managed to gross $60.3 million worldwide, split between $33.6 million domestically and $26.7 million internationally. This performance made it the third box-office failure for Eddie Murphy in 2002 alone, following the releases of Showtime and The Adventures of Pluto Nash. The film's reception was equally poor, with Rotten Tomatoes reporting that only 15% of 135 critics provided a positive review, and Metacritic assigning a weighted average score of 35 out of 100.

Critics often pointed to the film's lack of ambition and its failure to capture the spirit of the source material. Roger Ebert, who awarded the film two out of four stars, noted that the movie felt like a remake by the numbers, relying on standup-style routines rather than a cohesive plot. The film's struggles were further highlighted by three Razzie Award nominations, including Worst Remake and Worst Screen Couple. Despite the involvement of high-profile writers like Cormac and Marianne Wibberley and the initial interest from stars like Will Smith during its long development phase, the final product failed to secure the franchise status Columbia Pictures had once envisioned.

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