Mastering the art of eyeshadow application with professional techniques
Learn the essential steps for applying both cream and powder eyeshadow. This tutorial features professional guidance from clean beauty expert Cassandra McClure, offering practical advice for long-lasting results in any climate.
The video provides a step-by-step guide to using different eyeshadow textures. A key takeaway is the importance of product choice relative to the weather: expert Cassandra McClure recommends using powder formulas during hot temperatures to prevent the makeup from melting away throughout the day.
The tutorial draws on the extensive experience of McClure, a Palo Alto-based advocate for sustainable and healthy cosmetics. With over 15 years in the beauty industry as an entrepreneur, model, and makeup artist, she brings professional expertise to the application process.
Source: How do you apply eyeshadow? | wikiHow Asks a Clean Beauty Expert