Can biological data reveal the ingredients of a truly moving story?
In short: Creative technologist Heidi Boisvert explores how our brains and bodies unconsciously react to media, seeking to identify the specific narrative elements that drive empathy and social justice.
By measuring physiological and neurological responses to different types of media, Boisvert investigates what types of stories move us to action. Her work aims to use this biological data to pinpoint the narrative ingredients necessary to inspire large-scale social change.
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- Summary by Intellect · source: Heidi Boisvert: How I'm using biological data to tell better stories -- and spark social change
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