How to turn a personal yearning into a thriving business

Julissa Prado: 3 rules to help you build a successful business · 5:02 · Video: TED · Watch at the source

In short: Julissa Prado, the founder and CEO of Rizos Curls, shares three essential principles for building a successful company. Learn how her upbringing within Latino and immigrant communities inspired her entrepreneurial journey and continues to guide her professional work.

Drawing from her experiences in Latino and immigrant communities, Julissa Prado outlines a framework for entrepreneurship. This video explores the core principles that guide her as the CEO of Rizos Curls, offering a perspective on how personal inspiration can evolve into a structured business model.

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