Stop treating every negotiation like a battle to be won

Ruchi Sinha: 3 steps to getting what you want in a negotiation · 5:32 · Video: TED · Watch at the source

In short: Negotiating for a raise or promotion often feels like a confrontation. Organizational psychologist Ruchi Sinha explains why shifting your focus from domination to relationship-building is the key to mastering this essential skill.

Ruchi Sinha argues that effective negotiation is not about dominating your counterpart, but rather about crafting a functional relationship. To succeed, you must move beyond a combative mindset to better understand both your own needs and those of the other person.

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