Are our financial decisions just primate instincts in disguise?

Laurie Santos: A monkey economy as irrational as ours · 19:37 · Video: TED · Watch at the source

In short: In this talk, Laurie Santos explores the roots of human irrationality by observing how our primate relatives make decisions. Through a series of experiments known as "monkeynomics," she demonstrates that the illogical choices humans make are often mirrored by monkeys.

Laurie Santos investigates whether human economic irrationality is a unique flaw or a deeply ingrained evolutionary trait. By studying primate decision-making, she reveals that many of the illogical patterns observed in human markets and personal finance are also present in the monkey kingdom.

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