How an Avocado Reaches a UK Supermarket

How an Avocado Reaches a UK Supermarket · 1:31 · Intellect Plus

In short: A look at the complex journey and controlled ripening process that brings avocados from orchards to UK supermarket shelves.

A 1:31 short film in the series “Journey of a Thing”, narrated by intellect_voice_01.

Sources used in this film: Postharvest Research and Extension Center, “Why do some fruit ripen only on the tree and others ripen only after they are picked?”; Smithsonian magazine, “Holy Guacamole: How the Hass Avocado Conquered the World”; The Guardian, “Ripe and ready: how ‘evil geniuses’ got us hooked on avocados”.

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