Why your company's private data is the key to solving climate change

Massimo Russo: 3 ways your company's data can jump-start climate action · 9:55 · Video: TED · Watch at the source

In short: Most corporations hesitate to share data due to fears of risk or lost competitive advantage. Massimo Russo explores how shifting toward collective cooperation can unlock big data to solve large-scale environmental challenges.

The video examines how big data can power critical initiatives like smart cities and sustainable energy sectors. While many companies remain protective of their information, Russo argues that uniting for a common goal can overcome these barriers.

He introduces three specific methods to initiate a virtuous cycle of data sharing. By moving past the fear of exposure, organizations can leverage collective insights to create more effective climate change solutions.

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