Why Ben and Jerry's chose ice cream over bagels
In short: Discover the unexpected origins of a global brand and explore other surprising business facts in this quick-fire overview of commercial trivia.
Ben and Jerry's founders initially planned to enter the bagel market, but they ultimately abandoned the idea because the required setup costs were too high. Instead, they pivoted to ice cream after Ben and Jerry completed a five-dollar course on ice cream production at Penn State.
Opens the Intellect+ feed with this card first. Swipe up for the next one.
Sources
- Summary by Intellect · source: Ben and Jerry's Bagels... and 9 Other Business Facts
To cite this card, link to https://intellectplus.co.uk/app/ideas-ben-and-jerry-s-bagels-and-9-other-business-facts.
How we source, check and correct cards: Editorial standards.
General information, not professional advice. Spotted an error? Flag the card or see corrections and complaints.
Intellect Plus is a visual educational discovery platform for exploring fascinating facts and ideas. Brain Food, Not Brain Rot. What is Intellect Plus?
