The 1979 treasure hunt hidden within a cryptic picture book
In short: In 1979, artist Kit Williams launched an ambitious real-life scavenger hunt. This BBC Archive clip captures the moment he revealed how readers could find a physical prize by decoding his artwork.
The project, titled Masquerade, was a three-year undertaking by author and artist Kit Williams. It functioned as a picture book filled with cryptic clues and riddles designed to lead participants to a hidden location across Britain.
The ultimate prize was a gold hare inlaid with precious stones, handcrafted by Williams and valued at approximately £5,000. The artifact was concealed inside a sealed terracotta pot on public property, intended for the first person capable of solving the book's mysteries.
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Sources
- Summary by Intellect · source: 1979: Masquerade - A Real Life Treasure Hunt | Nationwide | BBC Archive
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