The first feature-length film made entirely with computer-generated imagery
In short: Before CGI became the standard for blockbusters, a group of living toys changed cinema forever. In 1995, Pixar proved that digital animation could carry a complex narrative, launching a multi-billion dollar franchise that would redefine how stories are told on screen.
Released on November 22, 1995, Toy Story was a landmark achievement for Pixar Animation Studios and The Walt Disney Company. It was the first feature-length film created entirely using computer-generated imagery (CGI). The story centers on a secret world where toys come to life when humans are not watching, focusing on the rivalry between a vintage cowboy doll, Sheriff Woody, and a modern spaceman action figure, Buzz Lightyear.
The franchise's commercial success was unprecedented. With a total production budget of $720 million, the films have grossed more than $3.3 billion worldwide. This performance established it as the second highest-grossing animated franchise of all time. John Lasseter helmed the initial pair of movies, but leadership shifted as Lee Unkrich took charge of the third entry and Josh Cooley led the fourth.
The franchise has navigated significant production hurdles and creative shifts. For example, Toy Story 2 was originally intended as a 60-minute direct-to-video sequel, but Disney executives converted it to a theatrical release due to its high quality. Similarly, Toy Story 4 underwent major revisions and a change in directors after the original screenwriters departed in 2017. Today, the franchise continues to evolve, with upcoming projects exploring themes of toys fighting technology and an army of computer-controlled Buzz Lightyear figures.
Beyond the main films, the brand has expanded into midquels, television specials, and shorts. These include 'Lamp Life,' which explores Bo Peep's fate between the second and third films, and a series of shorts featuring the character Forky. Despite the massive scale, the core appeal remains the secret lives of these objects, a narrative device that has sustained the franchise for nearly three decades.
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Sources
- Summary by Intellect · source: Toy Story (franchise)
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