The first time WWE wrestled outside the U.S. since 2020

The first time WWE wrestled outside the U.S. since 2020
Image: Intellect (generated)

In short: After a pandemic-induced hiatus from international touring, professional wrestling returned to global soil in Riyadh. This wasn't just another match; it was a high-stakes culmination of scripted rivalries and the debut of new titles, marking a pivotal moment in a decade-long strategic partnership with Saudi Arabia.

Crown Jewel 2021 served as the sixth event under a 10-year multiplatform partnership between WWE and the Saudi Ministry of Sport. This agreement was designed to support Saudi Vision 2030, a national program for social and economic reform. Despite varied reactions to prior shows, the 2021 version earned favourable acclaim from reviewers, especially regarding the high-quality Hell in a Cell bout featuring Seth Rollins and Edge. The event was held at the Mohammed Abdo Arena on The Boulevard. It served as a primary recurring fixture within the city's annual Riyadh Season festivities. This specific show also featured Goldberg in a No Holds Barred Falls Count Anywhere match against Bobby Lashley.

The event marked a significant logistical shift for the promotion. Following the COVID-19 pandemic's impact in mid-March 2020, WWE held all events behind closed doors in Florida until mid-July 2021. Crown Jewel was the first time the company returned to Saudi Arabia and its first pay-per-view outside the United States since February 2020. It also debuted new streaming platforms, moving to SonyLIV in India and Peacock in the U.S. after previous network shutdowns. The promotion announced its return to the region on August 16, 2021. The broadcast commenced at 19:00. GMT+3 for an international audience. The official theme song for this specific night was "Take My Breath" by The Weeknd.

The card featured ten matches built on months of televised storylines. Key moments included Roman Reigns defeating Brock Lesnar for the Universal Championship and a triple threat match where Becky Lynch retained her title against Sasha Banks and Bianca Belair. The night also saw the return of the King of the Ring tournament, which had been absent since 2019, and the introduction of the inaugural Queen's Crown tournament. Xavier Woods secured the King of the Ring title during this tournament. Zelina Vega also won the inaugural Queen's Crown competition to become 'Queen'. Additionally, Big E defeated Drew McIntyre to keep his WWE Championship intact.

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