From Jeju Island to a global fashion house ambassador
In short: Liz's rise in the K-pop industry illustrates how quickly modern stardom can scale from a debut group success to high-fashion diplomacy. In just a few years, she transitioned from a rookie vocalist to a face for international luxury brands and major television variety programs.
Born Kim Ji-won on November 21, 2004, in Jeju Province, Liz rose to prominence as a member of the girl group Ive. She was revealed as the group's fourth vocalist on November 5, 2021, and officially debuted on December 1, 2021. Their debut single album, Eleven, achieved immediate commercial success by topping all South Korean charts. Winning both the Song of the Year Daesang (grand prize) and Rookie of the Year award cemented their swift rise. She was born in Jeju Province as Kim Ji-won. Her debut occurred with the single album Eleven. The group won a Rookie of the Year award.
Beyond her group activities, Liz has established a significant presence as a solo artist and variety performer. She released 'Summer' for the Love Your Enemy OST in December 2024 and later performed 'Heavy Love' for the Heavenly Ever After soundtrack in May 2025. Her versatility was highlighted in September 2025 during an appearance on Hangout with Yoo, where she received critical acclaim for her vocal tone and retro styling while performing a remake of Lee Ji-yeon's 'Stop the Wind'. The track Summer debuted on December 15, 2024. She appeared on MBC's Show! Music Core in February 2025. Her performance was praised by judges and the program's MCs.
Her trajectory also reflects a strategic expansion into the global fashion and beauty markets. Her portfolio includes campaigns for Olive Young (2022), Kakao Style's Zigzag (May 2023), and various brands in 2025, including 8seconds and S.Nature. Her success led to elite roles: she joined Valentino as an ambassador in January 2026, then secured a Tony Moly global model position plus a Matin Kim seasonal ambassadorship by February 2026. She modeled for Olive Young's vegan beauty campaign in 2022. In October 2025, she became a muse for S.Nature. Her Matin Kim role was specifically for the Spring/Summer 2026 season.
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